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  • 02-Jul-2025
  • Post By - EGF Team

In a world where storytelling is at the heart of cultural power, India’s gaming scene is finally finding its voice. No longer merely a consumer of global gaming trends, the country is emerging as a creator of digitally native, culturally rooted experiences. From Raji: An Ancient Epic to Kurukshetra: Ascension and modern interpretations of the Ramayana, Indian games are doing more than just entertaining, they are becoming powerful instruments of India's soft power, narrating its myths, history, and values to global audiences.

Today marks another historic leap in this journey.

Just as he redefined Indian television a quarter century ago by hosting Kaun Banega Crorepati, megastar Mr. Amitabh Bachchan is once again at the forefront of a cultural transformation, this time, with his debut in the gaming industry through the launch of the game Bharatvarsha. The game blends tradition and technology, promising a new kind of interactive storytelling that is uniquely Indian.

This is more than the launch of a game, it’s the rise of India as a storytelling superpower in the digital age.

From Passive Player to Storyteller

Western and East Asian games had ruled the Indian gaming scene for years. Their narratives, filled with Norse mythology, medieval chivalry, or dystopian futures, were, understandably, unrelated to the Indian reality. That is changing. Indian game developers are now using the nation's rich cache of epics, folklores, and cultural heterogeneity to create games that are as immersive as they are Indian.

Games such as Raji: An Ancient Epic have been positively reviewed for their detailed graphics, authentic tunes, and use of Hindu mythology. Players navigate settings that are based on the architecture of Rajasthan and battle Indian mythological demons. The game is as much about play as it is about cultural exposure.

Gaming as Cultural Diplomacy

Like film, food, and books, video games are a tool of cultural diplomacy. They provide access to India, something that many players, who might never have been to India, now have, to its culture, values, and narratives. Since games are interactive, the emotional investment and recall are much richer. You don't merely learn about the Mahabharata, you experience it, making decisions and knowing characters differently.

This engaged involvement leaves deep impressions, particularly among international youth, and thus makes games an essential component in India's soft power policy.

Global Trends, Local Voices

The success of Raji and other such games indicates an increasing hunger for genuine, local stories among the international gaming populace. Amid a market awash with formulaic storytelling, Indian games inject newness, grounded in moral nuance, religious richness, and visually rich aesthetics.

Additionally, with India's diaspora scattered across the world, there's a hungry audience for culturally relevant content that connects their heritage to contemporary media. Games that retell the Ramayana, reinterpret regional mythology, or reenact historical events of India's freedom struggle are not only establishing a niche—they're creating a genre.

Creating in India, For the World

This change is also in line with the Indian government's overall "Create in India" vision, promoting indigenous creation, employment growth in creative industries, and cultural projection globally. By backing game development that makes use of India's civilizational capital, policymakers can better leverage India's reputation as not only a technologically advanced country but one that has stories to tell the world as well.

Public-private alliances, game design study programs, and savvy investments in the gaming industry can make India a storytelling superpower, one level, one legend, one gamer at a time.

Conclusion: A New Epic Begins

India's gaming story is no longer on the periphery. It's coming onto the global stage with tales that count, characters that ring true, and worlds that mesmerize. As Indian games remain to mix myth and machinery, they're not only redefining fun—they're sharing India's essence with the world.

In the era of e-diplomacy, the story is strategy. And in that strategy, games are India's latest, and maybe the most compelling, move.